Facebook (Meta) SWOT Analysis: Comprehensive Insights for 2024
Meta Platforms (META)
- Giro Lino
Meta, the tech giant behind Facebook, Instagram, and WhatsApp, dominates social media with billions of active users. Its robust advertising platform drives substantial revenue. Meta's pivot to the metaverse, including significant VR/AR investments, positions it for future growth. Despite regulatory challenges, its vast user data and network effects remain key assets. For investors, Meta offers exposure to digital advertising and emerging technologies.